Michael J. Motto Advertising & Public Relations makes a priority of reaching out to the business community and sharing perspectives gained from three decades in advertising and corporate communications. The agency's top professionals often publish articles that focus on some aspect of this fascinating field. Below are links to just a few of these.

Highly Competitive Marketplace Necessitates Holistic Agency Approach

The Name Game -- by Edwin Klein

Mission Statement Critical in Establishing Corporate Direction -- by William Moen